Investment Executive | Gain New Clients Through Videos
Coming across as a professional can help you set a positive tone with prospective clients.
If you’re looking for a way to allow prospects to get to know you and your business before stepping foot in your office, you should look at producing videos.
“Start to build trust using video,” says Michael Wickware, creative director with Toronto-based Wickware Communications Inc. “Your tone and manner really works to start to build a comfort level [with prospects].”
Follow these tips to get off on the right track in using videos as part of a successful marketing strategy: